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Kazzate Kazzate

Portfolio Index · Vol. VII

Selected Work

A curated index of recent engagements. Six weeks from kickoff to a launch-ready brand book, messaging house, and conversion-optimized site — founder-led, senior-only, never subcontracted.

Filter by Practice

Index by category.

01 DTC & Consumer 62 engagements · skincare, apparel, beverage, home 02 SaaS & Platforms 71 engagements · vertical SaaS, dev tools, infra 03 Fintech & Payments 34 engagements · B2B fintech, neobanks, embedded 04 Climate & Hard Tech 17 engagements · energy, materials, mobility

Selected Engagements · 2023 – 2025

Six engagements, anonymized by client request.

Each spread below represents a real 6-week flagship engagement. Client identities are withheld by default — full case studies unlocked after a discovery call.

Anonymized skincare DTC rebrand — primary product hero

DTC · Skincare

Lumen Skincare — Lumen Skincare rebrand

The problem. A nine-figure DTC skincare brand had drifted into a category-parity position after three agencies in two years. Their narrative was indistinguishable from three competitors ranked above them on retail shelves.

What we did. A six-week flagship engagement: 42 customer interviews, a new messaging house, a launch-ready brand book, and the conversion-optimized DTC site that followed.

The result. 327% post-launch DTC revenue lift. Named "Brand Strategy Studio of the Year" at the 2024 Anthem Awards for this engagement.

Anonymized writing-tools DTC narrative project — workspace still life

DTC · Writing Tools

Stationer No. 6 — Heritage reposition

The problem. A 41-year-old stationer had become a heritage footnote on Amazon. Founders needed to make the brand feel urgent again without losing the lineage.

The result. 2.1x DTC conversion lift inside 90 days of relaunch. Founder now leads the company narrative personally, no agency retainer.

Anonymized vertical SaaS positioning project — dashboard still life

SaaS · Vertical Infra

Series B infra platform — Category narrative

The problem. A vertical SaaS platform was being out-narrated by a better-funded competitor despite a stronger product. Sales calls were drifting toward feature parity.

The result. 2.8x lift in qualified pipeline within 90 days. The new messaging house became the basis for a $40M Series C narrative deck.

Anonymized fintech identity project — payment terminal still life

Fintech · Embedded Payments

Embedded payments API — Identity launch

The problem. A developer-first payments API was invisible to the CFO buyer. Engineers loved it; the people who signed contracts didn't know it existed.

The result. Pipeline coverage shifted 4x from inbound developer signups to outbound enterprise conversations within one quarter.

Anonymized climate-tech narrative project — solar field landscape

Climate · Energy

Grid-scale storage co. — Founder narrative

The problem. A climate-tech founder with deep technical credibility had no public narrative. Their Series B raise was bottlenecked by investor confusion, not product risk.

The result. Closed Series B 6 weeks ahead of plan. Founder narrative is now the company's most-quoted asset in coverage.

Full case studies — including the 327% Lumen engagement, customer interview transcripts, and Clarity Index™ scoring — are shared after a discovery call.

Request the Full Index

By the Numbers · Through Q1 2025

The shape of the practice.

184 Engagements shipped across SaaS, DTC, fintech, and climate-tech.
2.4× Average lift in qualified pipeline within 90 days of relaunch.
22 Senior-only team. No interns. No associates. No account-manager middle layer.

A Practice Principle

"We refuse the handoff. Every engagement is run by the same senior people who sold it. No layered teams, no padded timelines, no junior discovery decks. Six weeks, founder-led, ship the work."

— Mara Kazemi, Founder & Strategy Lead, Kazzate

Booking Q3 2025 · 6 spots remaining

Six weeks to a brand that closes the room.

A 60-minute Strategy Intensive with a senior partner. We walk through your current positioning, surface the three biggest narrative leaks, and tell you — honestly — whether we're the right shop for the work.

  • Launch-ready brand book
  • Messaging house & narrative architecture
  • Conversion-optimized site
Book a Strategy Intensive